
BANCA ROMÂNEASCĂ
Nicăieri în chirie nu-i mai bine ca în Prima Casă
There is no rented house like your First House.
The request: to create a visual identity for the First House banking product.
The Idea: “King of your castle” – the identity is centered on the insight of having your own place as a start for your family and your future.
Media Mix: POSMs & online executions