agentie de publicitate
Praline Brancoveanu – identitate vizuala
agentie de publicitate
Praline Brancoveanu – identitate vizuala

Praline Brancoveanu – identitate vizuala

The request: Creating a visual identity for a new brand of chocolate pralines filled with Brancoveanu liquor

The idea: The box of chocolates looks just like a book, an invitation for everyone to discover its story about fine taste

agentie de publicitate
Bucegi – versiune vegetala
agentie de publicitate
Bucegi – versiune vegetala

Bucegi – versiune vegetala

The request: To adapt the concept we proposed for the original Pate Bucegi in a way that fits the veggie version of the product.

The idea: “Pune cu varf!” proved once again how powerful it is, as this unforeseen adaptation came naturally.

Halewood – Visual Identity
Halewood – Visual Identity
Halewood – Visual Identity

Halewood – Visual Identity

The request: refresh the visual identity of Halewood’s “Floare de Soare” and “Floare de Luna” wines.

The idea: we’ve updated the brand’s look, with a more appealing, clean and modern design.

Banca Romaneasca
Banca Romaneasca
Banca Romaneasca
Banca Romaneasca

Banca Romaneasca

The request: A campaign that advertises banking products

The idea: The visual highlighted that collaborating with Banca Romaneasca lets you focus on what really matters, while a couple of popular Romanian sayings were transformed in order to communicate the products’ advantages

Domestos – Packaging Design
Domestos – Packaging Design
Domestos – Packaging Design

Domestos – Packaging Design

The request: Create special multi-packs packaging design for Domestos/Cif

The idea: We highlighted the products’ power to clean any type of surfaces

Smart Drinks 2017 – Visual Identity
Smart Drinks 2017 – Visual Identity
Smart Drinks 2017 – Visual Identity

Smart Drinks 2017 – Visual Identity

The request: the location for this classy tasting event changed, so they needed a new visual concept that would be in line with the concept we created for the first event.

The idea: the new place matches the “high-life” look & feel of Smart Drinks of Bucharest even better. The upgraded visual identity shows us that the event reaches new heights, while keeping the smart attitude.

agentie de publicitate - comunicare minifarm
Minifarm – campanie de comunicare
agentie de publicitate - comunicare minifarm
Minifarm – campanie de comunicare

Minifarm – campanie de comunicare

The request: A promotional campaign that celebrates the opening of the 50th Minifarm pharmacy, the largest chain in Dobrogea region

The idea: A celebratory design and a playful copy did the trick, attracting people in big numbers into Minifarm

Monkey Shoulder – Visibility Campaign
Monkey Shoulder – Visibility Campaign
Monkey Shoulder – Visibility Campaign

Monkey Shoulder – Visibility Campaign

The request: create an visibility campaign for Monkey Shoulder’s first encounters with the Romanian public

The idea: “Urban Jungle Escape Guide”, where every modern-day “problem” has a solution… disguised as a cocktail. Our stand and activation went hand in hand, giving a real taste of the brand and making a great first impression.

Alphega – Independent Pharmacies Concept
Alphega – Independent Pharmacies Concept

Alphega – Independent Pharmacies Concept

The request: implement the chain of independent pharmacies concept, according to the particularities of the Romanian market and adapted to the patients’ needs

The idea: we managed to reunite all the local independent pharmacy partners under the same brand umbrella. With a clear vision, we implemented Alphega’s desired brand identity to hundreds of branches, using a uniform communication style and a visual flow alike

agentie de publicitate
Ceresit – Campanie de comunicare
agentie de publicitate
Ceresit – Campanie de comunicare

Ceresit – Campanie de comunicare

The request: Announce the fact that Ceresit’s air dehumidifier is sponsoring the biggest children ski competition

The idea: We transformed the product into a slope, and communicated in a friendly, inspirational manner.

Myria – Brand Identity
Myria – Brand Identity
Myria – Brand Identity

Myria – Brand Identity

The request: a new brand identity

The idea: a simple push of the button opens up a world of infinite possibilities! We wanted to create a minimalistic and friendly logo, which, along with our new slogan – “Infinite Possibilities”, would transform Myria

into the trustworthy partner for anyone’s daily activities.

Myria – Packaging Concept
Myria – Packaging Concept
Myria – Packaging Concept

Myria – Packaging Concept

The request: a new line of packaging for the whole product range

The idea: a modern, colorful and lively packaging concept, that would attract the consumer and inspire him the simplicity and the pleasure of using Myria products

Alexandrion ciocolata – Premium Packaging
Alexandrion ciocolata – Premium Packaging

Alexandrion ciocolata – Premium Packaging

The request:  Packaging for Alexandrion’s newly launched brandy-flavoured chocolate

The idea: Alexandrion is a fine, noble brandy. And the chocolate inspired from it is even more delightful, due to the unmistakable 5 and 7 year old brandy filling. Therefore, we gave it a real star “treatment”, designing an elegant and premium packaging, that honors its noble traits accordingly.

Alexander GIN – New GIN Brand Identity
Alexander GIN – New GIN Brand Identity
Alexander GIN – New GIN Brand Identity

Alexander GIN – New GIN Brand Identity

The request: branding identity for a new gin

The idea: we showed ingredients of the product and highlighted its quality, with elegant branding that would match an exquisite black bottle. We also developed several promoting materials, such as neck-rings, posters and brochures, all of them aiming to place the gin as a sophisticated, but accessible brand.

Smart Drinks of Bucharest – Brand Identity for Drinking Event
Smart Drinks of Bucharest – Brand Identity for Drinking Event
Smart Drinks of Bucharest – Brand Identity for Drinking Event

Smart Drinks of Bucharest – Brand Identity for Drinking Event

The request:

Branding identity for an annual social drinking event

The idea:

Smart Drink of Bucharest – the place where HoReCa owners or simply passionate people can taste fine drinks from all around the world and, of course, buy them. The design that match these high-standards and a smart, catchy slogan – “Pentru oameni destupati” – do the trick for each edition.

Solentis – Brand Identity and Promo Materials
Solentis – Brand Identity and Promo Materials
Solentis – Brand Identity and Promo Materials

Solentis – Brand Identity and Promo Materials

The request: brand identity and promo materials

The idea: we targeted consumers with complex needs, and created a new and suggestive logo, along with the slogan “Engineering Light”. This way, Solentis makes a statement about its professionalism and its status as a lighting expert. We also developed the website, a product catalogue and several stationary materials.